Social Media
Why short-form video should be in your 2025 strategy (especially if you’re in the Automotive Aftermarket) 🎥
Short-form video isn’t just having a moment – it’s making moments. And if it’s not in your 2025 marketing toolkit yet, it’s time to change that.
Here’s why:
⏱️ Attention spans are getting shorter (we’re talking 8 seconds on average)
📲 People spend over 95 minutes a day watching short-form content (Statista, 2024)
📈 It drives 2.5x more engagement than long-form video (HubSpot, 2024)
🎯 And 73% of consumers prefer short videos when learning about a product or service (ZebraCat, 2024)
In short? Short-form is the sweet spot.
For the automotive aftermarket, this is your chance to show off products in action, take people behind the scenes at your garage or warehouse, or explain something technical without losing people halfway through. Show the real, the raw, and the relatable.
B2B? Don’t switch off – this still applies.Think short and snappy how-tos, expert soundbites, customer shoutouts or a quick look at your team doing what they do best.
The bottom line?
Short-form builds trust, shows personality, and delivers big results – fast. Perfect for the fast-moving aftermarket space.
Want to nail it in 2025? Contact us today – we love to chat 💬
